Nine ways to generate leads with marketing
Take a look at the top marketing strategies to unlock a steady flow of leads and propel your business forward.
The pros and cons of using ChatGPT in marketing
Find out the benefits of adopting AI tools to help make your marketing activities easier, and more productive.
The Yorkshire Marketing Agency shortlisted for Independent Agency of the Year Award
The nomination follows a successful year for boutique marketing agency, YMA, in which the business produced some exceptional work across the disciplines of PR, copywriting, research and digital marketing.
Five strategies to convert more prospects into loyal customers
Here’s some advice on how to improve your marketing and sales campaigns to drive greater sales conversions and help you convert prospects into loyal customers.
How marketing freelancers can help your business survive recession
As we move towards the end of 2022 and into 2023, should businesses rethink the cuts to their marketing spend, given the current financial crisis? And should they allocate some of that budget to getting freelance expertise in?
How to use Instagram to showcase your employer brand
Instagram is a visual representation of your employer brand and, if used effectively, can lead to building relatable and trustworthy relationships with your audience.
Sarah Lindley and Dr. Dave Chaffey release latest IT and Tech marketing trends report
We join forces with legendary Dr Dave Chaffey, of Smart Insights, and showcase Managing Director, Sarah Lindley’s skills in marketing authorship with a new report entitled IT and High Tech Marketing Trends. Download your free copy.
Is Twitter a thing of the past?
For marketers and influencers, Twitter presents an amazing opportunity to capture attention, but is it really still worth the time or are the likes of Instagran and TikTok now knocking Twitter off its perch?
Three benefits a content plan can bring to your business
Take a look at how a well formulated content plan will help your business to clearly communicate who you are, elevate your online performance and ensure the correct goals and tone of voice are conveyed to your customers.
How can a monthly blog post help your business?
Blogs not only give your business a voice, but they also help you to connect with your customers, and expand your website through engaging content, making it a vital part of any marketing strategy.
Sarah Lindley wins Prolific North Marketing Award
Sarah Lindley, Managing Director of The Yorkshire Marketing Agency, was awarded the Prolific North Champions award for ‘Best In-House Marketing Team’, alongside her team as Marketing Director at Corecom Consulting. Read about how she achieved this.
Winning an award and how it works
If you want your business to be recognised as award winning, you need to submit award entries. They are time consuming but will provide your company with numerous benefits, even if you are just shortlisted. Find out what these are and how it all works.
What is a press release and what are the benefits?
A press release is a short informative communication to the press. As well as being affordable, press releases provide many other benefits for your business.
How to promote your blog - ten tips
Great blog content on its own isn’t enough to engage and convert your audience - you also need an effective promotional plan. Here are ten tactics to grow and convert customers.
Five Cost Effective Marketing Tips for during a Recession
Here’s how to re-evaluate your marketing strategy and how to stay competitive during the recession, plus what to consider when planning for the future.
Seven ways to improve your e-mail marketing programme
Already seeing positive results from your e-mail marketing strategy? If you are ready for the next step, here are seven ways you can refine your programme.